From the category archives:

Social media

Bridging Worlds

June 19, 2007

Tweet In immersing myself in enterprise 2.0 and web 2.0 technologies and platforms … Facebook, Twitter, Texting/SMS, Wikis, Blogging, RSS, etc., while also working with those that are addicted to the traditional email/phone way of collaborating, I’m continually finding myself bridging worlds. For some of my business dealings I’m watching email and the phone, while [...]

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Another Key Parameter of the e2.0 Paradigm

June 19, 2007

Tweet From a social standpoint, and per the McAfee point of “obsessive platform” users highlighted in a previous post, another key parameter of the e2.0 social and collaboration paradigm seems to be emerging at the Enterprise 2.0 Conference. This is highlighted in Stowe Boyd’s session on Social = Me First, and is the concept of [...]

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Enterprise 2.0 Challenges & Opportunities

June 11, 2007

Tweet As a person trying to shine the light in my own organization on Enterprise 2.0 style collaboration and trying to lead other organizations toward the benefits of social software on productivity and effectiveness, I’m constantly reminded of both how far along we have come as well as how far we have yet to go. [...]

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Web 2.0 Executive Bootcamp Review

June 7, 2007

Tweet I had the pleasure of being invited by Hinchcliffe & Company to attend their Web 2.0 Executive Bootcamp as a guest VIP blogger. The session was a day-long interactive session all about Web 2.0 – including education on all of the aspects of Web 2.0, as well as examples of innovators and discussions about [...]

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The Enterprise Transformation is Underway

June 6, 2007

Tweet I just spent a day with executives from two Fortune 500 companies (collectively over $50 Billion in revenue), which for now will remain nameless. Senior executives from both companies were in the room, including the CEO of one of the companies and direct reports to the CEO of both companies. For those that doubt [...]

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Facebook and On Demand platforms

May 30, 2007

Tweet I may be way behind the curve on this one, but I am now on Facebook, and am finding it fascinating on many levels. For those interested, my profile is here … feel free to invite me as a friend. Here is a recent article passed on to me by a colleague. Also, what [...]

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Nike dumps Wieden for Digital Marketing

March 26, 2007

Tweet The Wall Street Journal reported today that Nike is dumping (registration required) their main Ad firm Weiden + Kennedy to search for a firm with more digital savvy. This is a great article and further evidence of the shift in reaching customers digitally, and more importantly in a two way conversation. Here are a [...]

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Kalivo brings Social Media saavy to the Enteprise

February 19, 2007

Tweet Leverage Social Media recently wrote a two-part article on Kalivo and our activities in enabling Marketing 2.0 in the enterprise. I thought I’d take a minute to toot Kalivo’s horn a little, as I had fun with these interviews. Article – part one Article – part two tags technorati : kalivo web2.0 enterprise2.0 socialmedia [...]

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