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	<title>Comments on: Social Media Marketing &#8211; what is it good for?</title>
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		<title>By: Brian</title>
		<link>http://brian.magierski.com/2008/02/13/social-media-marketing-what-is-it-good-for/comment-page-1/#comment-31072</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Tue, 13 Jan 2009 22:11:35 +0000</pubDate>
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		<description>Brian - interesting article.  My experience has been that Social Media does provide targeted information, but it&#039;s dependent on relationships.  In order to market through Social Media, you have to build relationships with readers by providing good, non-sales based content.  I suspect that the Social Media users of today can smell a sales pitch a mile away, so you have to break those barriers to establish trust and credibility.  Of course, this is easier said then done as I don&#039;t really think I&#039;ve done a very good job of it myself. In my humble opinion, this is the key to marketing via Social Media.</description>
		<content:encoded><![CDATA[<p>Brian &#8211; interesting article.  My experience has been that Social Media does provide targeted information, but it&#39;s dependent on relationships.  In order to market through Social Media, you have to build relationships with readers by providing good, non-sales based content.  I suspect that the Social Media users of today can smell a sales pitch a mile away, so you have to break those barriers to establish trust and credibility.  Of course, this is easier said then done as I don&#39;t really think I&#39;ve done a very good job of it myself. In my humble opinion, this is the key to marketing via Social Media.</p>
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		<title>By: Brian</title>
		<link>http://brian.magierski.com/2008/02/13/social-media-marketing-what-is-it-good-for/comment-page-1/#comment-8896</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Tue, 13 Jan 2009 15:11:35 +0000</pubDate>
		<guid isPermaLink="false">http://brian.magierski.com/2008/02/13/social-media-marketing-what-is-it-good-for/#comment-8896</guid>
		<description>Brian - interesting article.  My experience has been that Social Media does provide targeted information, but it&#039;s dependent on relationships.  In order to market through Social Media, you have to build relationships with readers by providing good, non-sales based content.  I suspect that the Social Media users of today can smell a sales pitch a mile away, so you have to break those barriers to establish trust and credibility.  Of course, this is easier said then done as I don&#039;t really think I&#039;ve done a very good job of it myself. In my humble opinion, this is the key to marketing via Social Media.</description>
		<content:encoded><![CDATA[<p>Brian &#8211; interesting article.  My experience has been that Social Media does provide targeted information, but it&#39;s dependent on relationships.  In order to market through Social Media, you have to build relationships with readers by providing good, non-sales based content.  I suspect that the Social Media users of today can smell a sales pitch a mile away, so you have to break those barriers to establish trust and credibility.  Of course, this is easier said then done as I don&#39;t really think I&#39;ve done a very good job of it myself. In my humble opinion, this is the key to marketing via Social Media.</p>
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		<title>By: BKM Blog &#187; Blog Archive &#187; Social Media Marketing - it's about consideration</title>
		<link>http://brian.magierski.com/2008/02/13/social-media-marketing-what-is-it-good-for/comment-page-1/#comment-5235</link>
		<dc:creator>BKM Blog &#187; Blog Archive &#187; Social Media Marketing - it's about consideration</dc:creator>
		<pubDate>Fri, 15 Feb 2008 18:01:36 +0000</pubDate>
		<guid isPermaLink="false">http://brian.magierski.com/2008/02/13/social-media-marketing-what-is-it-good-for/#comment-5235</guid>
		<description>[...] December 2005        &#171; Social Media Marketing - what is it good for? [...]</description>
		<content:encoded><![CDATA[<p>[...] December 2005        &laquo; Social Media Marketing &#8211; what is it good for? [...]</p>
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